Articles Tagged ‘directory - Communion Marketing Communication Natural Wellness / Santé au Naturel’

Directory for Self-Organizing Collectives

Introduction
In most municipality there is no central location to get various information about the town or the area and I believe our directory architecture and technology will be a key component to connecting residents and visitors with businesses, services and amenities of the town and has a huge potential for facilitating all kinds of connections and increasing commerce within the community and beyond.

This directory will facilitate exporting of products and services to the national and international web community through digital downloadable products, international shipping and services that can be performed at a distance.

In addition we will offer online courses, community forums, digital art sales, self-help, fund raising for non-profit organizations and more.

We have also created a system for a local exchange based on a digital token system to greatly facilitate local bartering.

High street and commercial rents are very expensive in most towns and therefore many businesses cannot afford to get a brick and mortar location. However with a thorough online directory with a “multi-vendor market place”, people will be able to work from home and offer a pick up service or a delivery service without having to rent separate premises on a monthly basis, thus increasing availability and reducing cost of goods and services for the community as well as supporting new entrepreneurs and helping them thrive.

I firmly believe that this directory is the single most significant addition to any town or community because it will greatly facilitate access to all the information from all the providers and community services and amenities and improve efficiency and satisfaction in many areas of daily life for everyone. With the rating and comments functionality, it will increase accountability of providers and encourage them to improve their goods and services.

With the progression of decentralization as a result of people realizing that globalization works against the interests of the local community and that “Self-Organizing Collectives are the only forward to viable and sustainable communities, now is the perfect time to launch an innovative directory that will take your community into a new level of thriving.

My knowledge and experience
As an expert Web Architect for 20 years, I have built up a repertoire of innovative revenue sources and functionalities for Web Directories. I am the only such agency I know of offering such an exhaustive list of revenues for Directories or large Web Portals in the World. This list has been compiled over 12 years and would costs you 10s of thousands of dollars in time to research and compile yourself.

There are many levels to this knowledge, starting with the revenue sources all the way to the packaging of this product for ease of conversion/sale, how to adapt it to your specific needs and designing a very user-friendly interface. Depending on the revenue generating streams, steps will vary. For more on this process, see:
http://www.communionmarketing.com/index.php/web-directory-portals-specialist-new-revenues

In addition we implement a list of features (best practices) that all good Directories and Portal should have. These add value to your site for users and members.

We have devised an innovative architecture and platform to facilitate a multivendor marketplace environment, which is ideal for Community directories. We have not seen any other directory in the world using this methodology.

Generic Community Directory Architecture

Legend
BC = Benefits to community
BB = Benefits to businesses
Where the benefits are obvious, I have left them out to shorten documents

Town History

Interactive map of town
BC = Easily locate business
BB = Awareness of their business and increased sales. Including Public Amenities and infrastructure

Community oriented organizations
BC = Awareness of them and facilitate participation by the community and volunteer recruitment
BB = Facilitate participation by the community and volunteer recruitment.

Transport Services
With map routes and schedule
BC = Ease of use

Federal, state and municipal government contact information
BC = Awareness of them with contact information where available
BB = Awareness of them with contact information where available

Foreign Government Embassies, consulates and other related services
BC = Awareness of them with contact information where available
BB = Awareness of them with contact information where available

Emergencies
BC = Awareness of them with contact information where available
BB = Awareness of them with contact information where available

Accommodations
BC = Easily locate provider and facilitate finding accommodation
BB = Increased sales

Real-estate
BC = Easily locate providers and listings and reduce time to find appropriate listings in San Pancho
BB = Increased sales and awareness of listing inventory

Bars and Restaurants
BC = Easily identify offerings from providers and reduce time to find what you desire to eat
BB = Increased sales and awareness offering

Event Calendar
BC = Easily identify offerings from providers and reduce time to find what you desire to do
BB = Increased sales and awareness offering

Activities (on going)
BC = Easily identify offerings from providers and reduce time to find what you desire. More satisfaction from experiencing new adventures
BB = Increased sales and awareness of offerings

Directory of Businesses
All other businesses not listed in other sections
BC = Easily identify offerings from providers and reduce time to find what you desire to eat.
BB = Increased sales and awareness of offerings. Especially beneficial to those businesses you do not have a storefront and website

Appointment Booking
BC = Ability to book an appointment 24hrs a day. Ability to pay by credit or debit card
BB = Increased sales and facilitate bookings. Ability to accept credit or debit card payments. Management all of their appointment on-line

On-Line Courses: LMS
On-line Course & Workshops: all areas.
BC = Ability to educate themselves and easily find a course in their area of interest. Convenience of learning in your own time in the comfort of your home. Ability to pay by credit or debit card
BB = Ability to offer online courses to any territory. Increased sales. Ability to accept credit or debit card payments.
- See more on this type App on our website:
https://communionmarketing.com/index.php/web-applications-other/online-courses-distance-learning

Live Video Streaming Of Events
BC = Ability to watch an event from the comfort of their home and for visitor and snowbirds who have returned home to stay connected to events in San Pancho
BB = Increased audience and awareness of their events and increased sales in some cases.

Video Section
BC = Ability to view in one location a multitude of videos about San Pancho. Entertainment and exposure to products and services form the community
BB = Increased visibility and sales of their products and services

E-commerce Shop
Sales of physical and digital products and services
BC = Easily identify offerings from providers and reduce time to find what you desire. Ability to purchase products from the comfort of your home or office from anywhere in the world where products or services are available for shipping to these territories. There are no territorial limitations for digital products and services that can provided at a distance.
BB = Increased sales and awareness of offerings. Especially beneficial to those businesses you do not have a storefront and website. Exporting products and services outside the San Pancho territory. Facilitates delivery services.

Advertising
BC = Awareness of promoted products and services
BB = Provides a new innovative targeted localized advertising platform. Business are charged only for the number of time their ad have been displayed and the number of click on their ads.

Email and SMS Advertising to Newsletter Subscribers.
BC = Awareness of promoted products and services and news items in our newsletter
BB = Provides a new innovative targeted localized advertising platform. Increased sales and product awareness.

Sponsors
BC = Awareness of promoted products and services and news items.
BB = Provides a new innovative targeted localized advertising platform. Increased sales and product awareness.

Crowd Funding Component
BC = Ability to support non-profit organization working to improve the community. Possibly help the funding of start-ups and expanding businesses.
BB = Facilitate funding of businesses, project or charitable initiatives

Small Business Services & Information
Trade section only for businesses
BB = A central location to find a lot of useful resources for business owners.

Classified Ads
BC = A central location to find second hand goods, items to give away, babysitters and more.
BB = A central location to find business opportunities, shops for rent or for sale and much more.

Job Board / Recruiting
BC = Facilitates finding a job
BB = Facilitates the recruitment process for staff and volunteers

Conscious Dating
Dating section for the community
BC = Helps single people connect

Discussion Forum
Discussion forum for issues that interest the community
BC = Facilitates dialogue within the community

Teenagers Section
BC = One location to find all activities concerning the teenage community
BB = Great location make know you services and products for this audience.

Kids Section
BC = One location to find all activities concerning kids
BB = Great location make know you services and products for this audience

Pet Section
BC = One location to find all activities concerning pets
BB = Great location make know you services and products for pets

Affiliate Program Marketing of Directory
BC = A source of revenue for those who participate

Other Useful Content For The Community

News

Newsletter Archive

Next Step

Contact Us for a Proposal and Estimate
- Following discussions with you we will prepare a custom brief and a resulting estimate.

Methods of communicating with us
- Telephone = +1 514 798 2737
- Email = This email address is being protected from spambots. You need JavaScript enabled to view it.
- Website contact page
- Skype Username = raymondmorris
- Messenger = Raymond Morris
- Whats App = please request number
- Telegram = please request number

Conclusion
I hope this document has provided sufficient information to elucidate how we can work together. If you have any further questions, it will be my pleasure to answer them.

Wishing us all a mutually beneficial and harmonious collaboration!

Yours Authentically,

Raymond Morris
Communion Marketing Communications
514 798 2737

Web Directory & Portals Specialist, New Revenues

Additional Innovative Revenue Stream Identification

As an expert Web Architect solely dedicated to “Natural Wellness Industry”, I have built up a repertoire of innovative revenue sources for Web Portals in this field. We are probably the only such agency offering such an exhaustive list of revenues for Directories or large Web Portals in the World. This list has been compiled over 12 years and would costs you 10s of thousands of dollars in time to research and compile yourself. In addition, these have been compiled focusing on the “Natural Wellness Industry” but they apply to most industries.

 
RGE = Revenue Generating Element

There are many levels to this knowledge, starting with the revenue source concept all the way to the packaging of this product for ease of conversion/sale and how to adapt it to your specific Web environment and industry sector. Depending on the revenue generating stream, steps will vary.

In addition you will be given a list of features (best practices) that all good Directories and Portal should have. These add value to your site for users and members but in most cases do not create direct revenue streams, but a great deal of value, user friendliness, ease of navigation and structure to your site.

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Summary breakdown of these steps

These steps apply to every new revenue stream in varying degrees:

- List revenue stream concepts

- Identification of relevant possible variations of RGS you would like to implement

- Identification of best way to implement this into your business model/website

- How it may affect or be connected to other aspects of your site

- Identify features, controls/parameters that will be needed for front end

- Identify features, functionalities that will be needed for back end

- Research & select best component/plugin/application or source/supplier to implement this RGS

- Install Configure Component

- Decide on variations of product and their respective prices

- Prepare description of new revenue products and all its variation

- Prepare sales (pitch) page content, text, images, links, etc.

- Prepare purchase form and payment options

- Prepare automation for content submission

- Identify how you will promote this new product

- Implement promotion campaign, write text, assemble images, etc.

- Prepare promotional sales video

- Prepare a video tutorial on use of new product for site visitors/users

- Prepare a video tutorial on use of new product for registered users of your website

- Prepare a video tutorial for staff to manage product/component.

- Create a FAQ for product

- Configure & test for all display sizes (Laptop, tablets, smartphone, etc.)

- Do all SEO copywriting and meta-tags, page title, URL etc.

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The process of choosing new revenue streams

- Identify which ones you would like to consider implementing and eliminate those you clearly have no interest in.

- Evaluate revenue potential for each RGS

- Evaluate cost & time of implementation for each RGS

- Decide order (priority) of implementation of RGSs

- Assign Tasks to suppliers and staff

- Implement

- Test, test, test

- Launch new RGS

 .

Phase 1

- I will compile a tailored list of potential Revenue Generating Streams (RGS) that are pertinent for your website environment and industry.

- I will provide you a list of Potential Revenue Generating Streams in an Excel document with some notes on how these can work in your context.

- I will provide you with content ideas that can add value to your sites and in some cases create indirect revenue

This can include a Skype (or Google Hangout, Zoom) call, with screen share, where I will provide a summary explanation of the various RGSs on how they can function in your environment, where needed, and answer any questions. This conversation can be recorded with screen capture software for later referral, as we will cover many things in a short period of time. Examples (demo sites) of these RGSs can also be shared of Skype.

 .

Phase 2

I will assist you to:

- Identify which ones of these RGSs you would like to consider implementing and eliminate those you clearly have no interest in.

- Identify & recommend improvements to current revenue sources, automation & content submission

- Evaluate revenue potential for each RGS

- Evaluate cost & time of implementation for each RGS

- Decide order (priority) of implementation of RGSs

 .

Phase 3

Implement 1st RGE following the applicable steps above.

 .

Going Forward

We will do this in multiples phases so you can get to know the quality of our services, step by step, and never be over committed.

Communion Marketing can function in the following capacities allowing existing staff or suppliers to be integrated into the process:

- RGS Architect

- Project Manager

- Web developers for the implementations of components/plugins

- Custom programming of components, add-ons, plugins, modules, widgets, etc.

- Feedback of RGS sales presentation and user instructions

- Content production: copywriting, page building, etc.


Most Recent Testimonials

Dear Raymond,

"Your presentation is very detailed and presents a incredible array of different marketing avenues, module systems and revenue generators. This was very surprising for a firm who has been in the web Radio business since 2003 and we thought we knew it all.

It is well laid out and eye opening. Thank you for providing our company such a comprehensive new revenue source document."

Kindly,

Douglas Newsom
Co-founder/CEO

BBS Radio
  This email address is being protected from spambots. You need JavaScript enabled to view it.

1500 Pleasant Hill Rd.
Lafayette, CA 94549
(530) 240-5861

BBSRadio.com